Still keeping it sporty


WEEKDAY coat
AMERICAN APPAREL shirt
ALEXANDER WANG shoes

I would like to say that I bought these shorts for the gym and accidentally happened to transform them in to my everyday wardrobe but that would be lying. I got these because they looked a bit like a pair of Wang shorts, these to be exact. That’s the good thing about combining your workout wardrobe with the rest of your closet, you would still have use of these when they after few wears (or one) gets tiring. Although these with trainers and a hoodie... so much for ‘sports luxe.’

A technicolored summer


Another bright set of photos that we’ve shot for online store Bengt is now up on their site! These are taken on La Gomera off the coast of Tenerife. Click to check out the the previous set of editorials; Hazy Mornings, Pastel Perfect and Downtown. Head over to Bengt to shop the looks, more photos and to see what else is new!

photos by janne
styling and concept by me

My little new blue wallet


I don't remember when I last had a proper wallet, my personal belongings have been uncontrollably flying around in all kinds of bags and pockets... This time my attempt to work towards a more routined life comes in the form of a beautiful Celine wallet.

Dressed down Sunday


COS shirt and shorts
H&M jacket
MANGO shoes
MICHAEL KORS watch
RAY-BAN sunglasses

Wearing a pyjama like get-up, again. They are just so easy to wear, be in and find nowadays. This one though is a bit more on the high-maintenance side as it requires ironing. Bought from the brand new Cos that we have in Helsinki, yay! I’m allowing myself a few more days here until it’s time to return to a, hopefully sunny, London

Versace Couture Fall 2012

Versace Couture Fall 2012